Strawbar at Salonica Bar Show 2026
April 6, 2026
A new chapter begins for Strawbar as the Greek wild strawberry spirit makes its debut in Copenhagen – marking its very first presence in Denmark. On April 6th, Strawbar arrives at TATA Bar, one of the city’s most distinctive cocktail destinations, for an evening that brings together craftsmanship, storytelling, and creative mixology.
Set against the backdrop of Copenhagen’s iconic Royal Theatre, TATA Bar is known for its velvet-draped intimacy, vintage charm, and a cocktail philosophy rooted in both precision and playfulness. It is a space where locals, international guests, and the city’s creative community come together – not just to drink, but to experience. Within this setting, Strawbar finds a natural home.
Born in the mountains of Western Macedonia, Strawbar is crafted from Fragaria Vesca, a rare variety of wild strawberry known for its delicate aroma and intense character. These tiny fruits are handpicked with care, preserving their natural essence before undergoing a meticulous distillation process. The result is a spirit that is entirely pure – free from added sugar, flavorings, or artificial enhancements – allowing the true identity of the strawberry to shine.
But Strawbar is more than a spirit. It is the meeting point of tradition and innovation, where local agricultural heritage is elevated through scientific precision. Each bottle tells a story that begins in Florina and travels far beyond, reaching new audiences and new cultures.
The Copenhagen debut is designed as both an introduction and an invitation. Earlier in the day, an intimate rooftop masterclass will offer a closer look into the philosophy behind Strawbar. Guests will explore the journey from wild fruit to refined spirit, gaining insight into the craft and vision that define the brand.
As the evening unfolds, the bar transforms. In collaboration with Victory, TATA Bar will present a one-night-only cocktail menu centered around Strawbar. This creative takeover invites guests to experience the spirit through a new lens – reimagined in cocktails that highlight its versatility, complexity, and elegance.
This moment represents more than an international launch. It is a cultural exchange – where a rare Greek ingredient meets Copenhagen’s dynamic bar scene. It is a celebration of authenticity, craftsmanship, and the shared language of great drinks.
From the forests of Northern Greece to the rooftops of Copenhagen, Strawbar continues its journey – one glass at a time.
